I make long-form reviews and tutorials about your product, built around what people already search for. They keep ranking, and keep sending signups, long after the campaign is over.
Search intent over empty reach
Each video is built around the exact terms buyers search while comparing tools, so the views come from people picking software, not from a passing feed.
Evergreen
A video keeps ranking and sending signups for 12 to 24 months and more after publication, long after a campaign would have ended.
Cited by AI assistants
ChatGPT, Perplexity and similar tools lean on YouTube when they answer questions about software, so a ranking video keeps getting quoted in their recommendations.
Brands we've worked with
Three things make a dedicated video worth paying for:
Here is what that looks like in my own analytics and in my partners' dashboards.
Nas.io Explained in 12 Minutes, published May 6, 2025
It still picks up about 16 views a day, the same pace it has held for over a year, and almost all of them come from search.
Zeely AI Review, published August 31, 2026
82% of its views come from YouTube search, from people looking the tool up before they decide. That is 235 people per day seeing this video before they buy, and 3 weeks in, it is still speeding up.
Every package covers the whole thing, from keyword research to the report afterwards. There is no separate production fee.
I pick the topic based on search volume and buying intent, not on what is easiest to film. You see the angle before anything gets written.
You read the script before I record and can correct anything factually wrong about the product. 2 rounds of notes are included.
Screen recording, voiceover, editing, motion graphics, thumbnail and chapters. Filmed in a real account.
It goes out to the channel's subscribers and into search, under the authority the channel has already built.
Your tracked link sits in the first line of the description, in the pinned comment and in the on-screen call to action.
Running the video, or cuts from it, in your own ads or on your site is not part of the base package. It is an option we can discuss when you email me.
Views, retention, click-through and traffic sent, so you have something to take to the rest of your team.
ChatGPT, Perplexity and similar tools lean on YouTube as one of their main sources. A video that ranks well keeps getting quoted in their answers, which puts your product in front of buyers who never open YouTube at all.
One dedicated video on Software Scope
$2,000 per video, published over one quarter
From the first email to the published video, in 2 to 3 weeks.
Day 1
You send the brief by email: what the product does, who you want to reach and what a good outcome looks like, plus access to a working account.
Days 1 to 2
I come back with the topic, the search terms it targets and the promise of the video. You approve it before anything is written.
Days 2 to 4
You get the full script. Correct anything inaccurate about the product and flag anything legal. 2 rounds included.
Weeks 1 to 2
Screen capture in a real account, voiceover, edit and thumbnail. You see the cut before it goes out.
Weeks 2 to 3
It goes live on Software Scope with your links in the description and pinned comment, on a date we agree.
Months 1 and 3
A report at 30 days and again at 90, with the raw numbers.
Mostly small and mid-sized business owners, plus department managers in marketing, sales and operations. They are usually the person who picks the tool and signs off on the spend, and they arrive while they are still comparing options. The bulk of the audience sits in the US, the UK, Canada and Western Europe.
You approve the script and see the finished cut, and you can correct anything factually wrong at either stage. The editorial opinion stays mine, which is the part that makes the video worth buying.
I do not guarantee view counts, and you should be careful with anyone who does. What I guarantee is the work: the research, the production quality and the publication slot. Search traffic builds over months, which is why the last report comes at 90 days.
That is an option, but it is not part of the standard packages. If you want to run the video, or cuts from it, in your own ads or on your site, mention it in your email and we will work it out.
Yes, and it is usually the better deal for both of us. The three-video package is the normal starting point, and it can roll forward quarterly after that. Ask in your email.
Send me the product, the timing you have in mind and the outcome you are measuring. I will tell you honestly whether a dedicated video is the right spend, and I will say so if it is not.
